When it comes to Social Media, Messi doesn’t stand a chance against Ronaldo.
Cristiano Ronaldo became the first athlete to reach 200 million combined followers across Twitter TWTR -1.64%, Instagram and Facebook FB +1.35%, according to Hookit, which tracks and values the sports ecosystem on social and digital media.
His social following is 64% larger than Messi’s, who is not on Twitter. Ronaldo became the first athlete to cross the 100 million barrier on Facebook in 2014, and today he is the third celebrity to cross the 200 million threshold across the three major platforms. Ronaldo joins Justin Bieber and Taylor Swift in the 200 million club.
The social breakdown for Ronaldo is 109.7 million fans on Facebook, 49.6 million on Instagram and 40.7 million on Twitter. Seven-four percent of his 41.8 million new followers in 2015 were on Instagram
Ronaldo’s following speaks to the massive global appeal of soccer. His social media base is greater than the combined followings of basketball icons Michael Jordan, LeBron James, Kobe Bryant, Kevin Durant and Stephen Curry. Ronaldo has three times as many followers as all Major League Baseball players combined. James is the No. 1 athlete in North America with 69 million followers, according to Hookit.
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